To apply just send your CV, cover letter, and any other necessary documents outlined in the job description via the platform Join. This will reach our recruiting team who will get in touch with any further steps. We are also available to answer questions and can be contacted via phone at +49 711 860 60 176.
- You are fully responsible for CRM, from strategic development to the creation and dispatch of newsletters
- You design CRM campaigns, implement them and automate all touchpoints along the customer journey
- You further develop existing communication channels and also examine the potential of new channels, e.g. WhatsApp, SMS
- You create data-driven analyses, monitor KPIs, use A/B testing and derive recommendations to increase sales
- You develop and implement personalisation and segmentation concepts
- You have a degree in marketing, (digital) communication, business administration or a comparable degree programme
- You have specialised in CRM marketing and have at least three years of professional experience in an e-commerce environment
- You have planning, management and results responsibility in the area of CRM and have practical experience in working with CRM marketing tools, creating newsletters and segmenting target groups
- Data-driven, analytical work is in your blood, but you also have a creative streak when it comes to developing new communication concepts
- Your strong team orientation, strong communication skills, openness to new ideas and drive round off your profile
- You are fluent in German and English. Further language skills are a plus