Marketing Analyst (m/f/d) E-Commerce in Stuttgart at Neuffer
Your responsibilities:
- Independent analysis and interpretation of relevant KPIs from the areas of online marketing and e-commerce
- Close collaboration with the SEA/paid media, SEO and content teams to provide analytical support for their questions and create data-based decision-making foundations
- Advising and supporting internal departments in data-driven decisions and optimising internal processes
- Helping to design tracking concepts and working closely with the development team on implementation in Google Tag Manager
- Further development and maintenance of the reporting landscape based on Microsoft Power BI
- Ad hoc analyses based on raw data